If you offer DEXA body comp and related services to patients, you already know how capable the machine is in identifying health and wellness warning signs. You also know how it can change lives for the better.
What you might not know is how to find the time to develop ways to engage patients in a conversation about DEXA. To help, we offer the following four ways to talk about DEXA body comp scans.
1. Hand Them This DEXA Scan/Health Overview
Download and print this simple single-page overview.. It covers some of the most important aspects of the DEXA:
- The DEXA’s ability to detect visceral fat and bone density
- The devastating effects of metabolic syndrome
- The ease of the DEXA body comp scan procedure
Personalize the document with your practice’s information in the space at the bottom. (Requires Adobe Acrobat.)
2. Underscore the Health Issues Americans Face
Metabolic syndrome and poor physical fitness levels account for many severe health and wellness issues today. Leverage some of the comprehensive information available online to underscore with patients the pervasive problems that such conditions create.
The U.S. Department of Health & Human Services offers two informative pages. Access them here:
A DEXA body comp scan is capable of playing a significant role in addressing both of these issues. There’s no better time for a patient to get started combatting them than right now.
3. Offer an Introductory DEXA Body Scan Price
Consider some of the standard procedures many patients undergo today.
- Traditional x-ray (awkward and uncomfortable positions; heavy protective garments)
- Cataract surgery (uncomfortable and sometimes painful recovery)
- Colonoscopy (uncomfortable preparation)
It’s no surprise that patients can be anxious about such procedures. None of these is anyone’s idea of a good time.
Hesitation about a DEXA body comp scan, then, is understandable. That’s despite the fact that receiving such a scan requires all the effort of watching TV. To help clear that initial hurdle, consider enticing participation in a DEXA-based program with an introductory price or similar incentive.
4. Throw a DEXA Scan Party
Okay, maybe not a party. An in-clinic event or seminar will do. It’s a safe bet that the majority of your patients, as well as select friends and family members of them, could benefit in one way or another by incorporating DEXA body comp scans into their lives. So why not invite that broad audience to a casual event? It could include:
- A brief presentation
- Informative handouts
- A live demonstration of a scan
When You Want to Talk About DEXA
What happens when you’re done talking to patients about DEXA body comp scans but want to keep the conversation going? Contact DEXA+. We’ll address any remaining questions you have, help develop revenue streams, and ensure your DEXA serves your practice to the fullest of its potential.
